Brand and Communications Leader. Building the cultural presence of luxury and lifestyle brands.
Brand & Communications, Built to Endure
With over seven years leading PR, influencer, and brand strategy for global luxury houses including Moose Knuckles, Canada Goose, Jimmy Choo, and Saks Fifth Avenue, I build the cultural presence of brands through storytelling, talent, and editorial craft.
The work I'm proudest of lives at the intersection of culture, talent, and heritage, where brands earn relevance rather than buy it.